the Hannah Hardy

Claims
—Plumps and lifts lashes all day
—Smooth, creamy formula
—Hourglass brush to separate and define lashes
—Hold lashes’ curl
—Smudge and flake resistant

Price
—$7 at Ulta, Target, elfcosmetics.com

Shade Range
—1 :: Black

Pros
—Affordable
—Vegan
—Cruelty free
—Volume
—Length
—Cute packaging
—Held a curl
—Agree with all claims
—No flaking
—Easy to remove
—No smudging

Cons
—Got a little clumpy while building, but I easily brushed it out with a lash comb
—No waterproof option
—No shade variation

Final Thoughts
—Drier formula
—I was worried the large wand would be messy, but it wasn’t
—Incredible volume
—Since the wand is large, it’s more difficult to get to the root of the lash, but that’s not a deal breaker for me
—I think waterproof and shade options will come if the sales are there—elf has FINALLY figured out mascara. This one the Lash It Loud are good on their own and together

Primer: Morphe The Big Prime