Foundation Friday: Ulta Effortless Effect

Claims
–Medium coverage
–Natural, effortless finish
–Just the right amount of coverage
–Skin loving ingredients

Price
–$16 for 1.0 oz at Ulta

Shade Range
–26
–My shade: Fair Cool

Pros
–Vegan
–Cruelty free
–Ingredients: hyaluronic acid, Vitamin E
–Packaging
–Shade range
–Buildable coverage
–Easy to blend
–Fair cool was a perfect shade match for me
–No flashback

Cons
–Pores emphasized
–Broke up
–Caked up in certain areas
–Ulta exclusive (obvi)
–Didn’t hold up all day

Final Thoughts
I really wish this would have worked out because it’s the perfect shade for me. One layer is light coverage and two layers gives you solid, medium coverage. I did 2 layers and it covered my redness, but you could still some imperfections peeking through. It caked up around my nose and mouth and above my brow. It also broke up in several areas. I tried several different powder and primer combos hoping to make this work, but it’s just a fail for me.

Primers: CYO + Pretty FreshRevlon Pore ReducingHard Candy Primer Spray
Powder: elf Halo Glow in Light
Tool: Tati Beauty Blendiful 
Setting Sprays: Milani Make It Dewy, Urban Decay All Nighter

swatches

IMG_0793
Before & After
IMG_0795
No makeup :: Foundation only :: Full Face
IMG_0794
AM & PM
ulta+elf halo
You can see the areas where it wore off

notapproved

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