Foundation Friday: PUR 4-in-1 Love Your Selfie

–Skincare infused
–Medium-to-full coverage
–Natural, skin-like finish
–Foundation and concealer that conceals blemishes, dark spots, and imperfections with doe foot or flawless, allover coverage with the pump

–$36 for 1.0 oz
Kohl’s, Ulta,

Shade Range
–My shade: LP1

–Shade range
–Cruelty free
–Gluten free
–Paraben, phthalate, and sulfate free
–Full coverage
–Coverage builds nicely
–Long lasting
–Shade match for me
–Lightweight/undetectable on the skin
–Packaging :: pump or doe foot
–Easy to blend

–Not all shades available at all stores
–Shade range can be a bit overwhelming

Final Thoughts
I got this half off at Kohl’s during a beauty sale so I got a deal. I FREAKING love this foundation and it’s one of the best foundations that I’ve tried this year. It claims to be medium-to-full coverage, but I think it’s full right off the bat which is fine with me. I got full coverage with one layer, but I added a little more to my chin and cheeks where I have redness. It built up nicely and is super easy to blend. It didn’t cake up when I set with powder and the finish doesn’t accentuate my dry skin. I got the lightest shade Kohl’s offered and it’s just a bit dark so I add a little white mixer to make it work. With 100 shades, surely there is a shade for everyone, but it’s a bit overwhelming and could be difficult to find your exact match.

Primers: Urban Decay b6 Spray, CYO Illuminating Mixing Cream, Revlon Pore Reducing
Powder: Coty Airspun
Setting Spray: Jane Iredale Hydration Spray
Tools: Morphe Sponge, Powder Puff


Before & After
No makeup :: Foundation only :: Full face



7 responses to “Foundation Friday: PUR 4-in-1 Love Your Selfie”

  1. […] tried over 40 foundations this year and this is the best one. You can read the full review here. Short version–it’s full coverage in one layer, doesn’t cling to dryness, […]


  2. […] PUR Cosmetics 4-in-1 Love Your Selfie (review) […]


  3. […] review HERE, Pretty Fresh review is […]


  4. […] Final Thoughts I’m always hesitant to try light coverage products because I usually prefer more full coverage and because some people don’t know the difference between light and sheer. I can get down with light coverage, but not sheer. This is perfect to even out your skin tone and great for natural makeup days. If you prefer a lighter coverage and a hydrating formula, you will love this. You get ZERO coverage if you apply with a sponge, you’re definitely going to want a brush. I used a brush and then smoothed everything over with a sponge. This is not an every day product for me since I prefer more full coverage, but there is a place for this in my collection. This is perfect mixed in with more matte foundations to add hydration. You can build this up with 2 layers, but you’re not going to get medium or full coverage with this one. If you have oily skin, I don’t know that you’ll like this one. My favorite way to use this is mixed in with the PUR 4-in-1 Love Your Selfie foundation that I love. […]


  5. […] review) –Tarte Foundcealer, $39 (APPROVE, review) –PUR 4-in-1 Love Your Selfie, $36 (APPROVE, review) –Becca Ultimate Coverage, $44 (NOT APPROVED, review) –Estee Lauder Futurist Hydra Rescue […]


  6. […] with setting powder or by mixing in some white concealer–Love the 4-in-1 foundation (reviewed here) so I wasn’t surprised that this was just as good–Great ingredients–Worked with […]


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